This is a powerful technique that I’ve used for a long time with clients who want to gain control of their cravings. I use it in my own life too. I learned about it so long ago that I can’t remember where I heard/ read it. I may have even changed the story in my memory over time, so apologies in advance if you’re a health professional who knows of the exact case and recognizes that I’ve inadvertently taken liberties with the story. Regardless of whether or not I’ve remembered the exact details, it’s such a powerful technique that I feel compelled to share it with you. So what’s this story? A woman couldn’t control herself around ice cream. Over her lifetime she would go for periods where she was “good” and didn’t eat any. She also had periods where she would devour whole tubs of ice cream, barely taking a breath between bites. She hated feeling so out of control with ice cream. She also wanted to lose the extra weight that she was carrying (that the ice cream was contributing to). You may be guessing that she was told never to eat ice cream again. Quite the contrary! The astonishing recommendation that she received was to enjoy a small amount of ice cream every day. You know what? It worked! She no longer felt out of control with ice cream. If she started to feel panicky and out-of-control with ice cream, she could reassure herself that she will be able to enjoy some more ice cream tomorrow. Knowing that she could eat it every day removed her drive to eat as much as possible at a sitting. There was no more panic about scarcity. And, she successfully lots weight.
Now some could argue that she could potentially weigh less if she didn’t eat ice cream every day. Perhaps. But from her past history she knew that any weight loss that she experienced from not eating ice cream would just come back (and more) when she reverted back to eating mass quantities of ice cream. Along with that weight would come the feelings of guilt, shame and defeat. Allowing the daily enjoyment of ice cream freed her from that unhealthy cycle.
I was inspired from this story and I make sure that I enjoy a treat every day.
I use this technique with clients who express a similar feeling of being controlled by their cravings. And for clients who truly want to get off the yo-yo dieting roller coaster.
There are two key aspects of this technique that I believe are vitally important:
- Reasonable Size: Choose a reasonable size for your treat. One measly bite likely won’t be enough to reassure yourself that you can enjoy your treat every day. You’ll still feel deprived. At the other extreme, enjoying a jumbo-sized treat each day won’t likely allow any weight loss. So what’s the “just-right” size you ask? I don’t have a firm answer for you. Because everyone is different with how much they need to eat to no longer feel the power of that scarcity. If my memory is correct, the woman in the story had a ½ cup of ice cream every day. I can tell you that I personally need more. You’ll have to do some experimenting with yourself to find your “just right” size.
- Enjoy your treat. Pleasure is the whole purpose that we eat these foods (it certainly isn’t for the nutrients). If you mindlessly shove it in your face then that food truly was a waste of calories. Pay attention to how your treat looks, smells, tastes, and feels in your mouth. Enjoy the experience.